Digitalsmiths, the leader in personalized video discovery, today announced that zeebox, the innovative personalized TV companion application, has selected Digitalsmiths Seamless Discovery® to power key elements of video discovery across all of zeebox’s supported platforms.
zeebox users can now enjoy compelling, relevant content recommendations in exciting new ways. Launched this week, the zeebox “Recommended For You” feature delivers personalized recommendations based on individual viewing behavior within the zeebox application. In addition, zeebox’s “Similar Shows” feature allows users to discover related content that is most similar to the show currently being watched, what has been watched, or what is available in the future.
“Our users tell us that program discovery is a key use for second screen applications,” said Anthony Rose, Co-Founder and CTO at zeebox. “People love the zeebox program guide, but scrolling through a list of 150 channels is not the future. What you want is a small set of program recommendations, just for you, that you can watch right now. Our new personalized recommendation system offers that, based on your viewing history, likes and more. We look to evolve zeebox further over the coming months to be your perfect personalized program discovery application.”
Deployed by leading multichannel video programming distributors, consumer electronics manufacturers and second screen applications, Digitalsmiths Seamless Discovery is the industry’s most comprehensive video discovery platform powering personalized search, recommendations, social discovery, mood discovery, and sports discovery all enabled by robust data management capabilities. Seamless Discovery delivers these capabilities, as well as a suite of business management tools that providers can use to further strategically control and personalize their video offerings.
“With the amount of content choices and navigation options available, TV viewers increasingly expect more personalized experiences,” said Ben Weinberger, CEO and Co-Founder of Digitalsmiths. “By leveraging key features of our Seamless Discovery platform, zeebox users receive even greater personalization and relevance to an already-compelling and immersive TV experience.
zeebox uniquely enables consumers to discover what’s hot on TV right now – among their friends, top celebrities, or the Twitterverse. zeeboxers can follow their favorite stars’ TV viewing, get access to exclusive content related to top shows and even buy the products they see on-screen. Using its unique knowledge of what is happening in the shows you are watching, zeebox enables broadcasters to deliver synchronized polls, quizzes, trivia and other interactive widgets directly to fans.
About zeebox
zeebox is the new, social, interactive and immersive way to watch TV. It turns your smartphone, tablet or laptop into an interactive companion that enables consumers to engage with friends around TV shows, to buy what they see on screen, to remote control their TV, and to get more information about whatever program they’re watching including access to exclusive interactive content.
By partnering with zeebox, broadcasters and content owners can augment their TV shows on the second screen, engage interactively with fans, and monetize this new medium in synch with live TV.
zeebox was founded in 2011 by former iPlayer CTO Anthony Rose and EMI executive Ernesto Schmitt. The company is headquartered in London with offices in New York and Sydney.