Research Triangle Park, NC – October 14, 2009
Digitalsmiths, the innovative multi-screen media analysis, operations and publishing technology provider, unveiled its VideoSense for TV Everywhere product at VideoSchmooze in New York last night, making the company’s flagship product a core component of “TV Everywhere”.
The new VideoSense® for TV Everywhere product includes features for entitlement rights management, enhanced time-based metadata management, dynamic clip creation and distribution, advanced ad cue management, multi-language support and more. (More detail follows below.)
With these enhancements, VideoSense solves the complex rights management, distribution and clearance issues that are necessary to make TV Everywhere viable. It provides premium content owners with a systematic, automated platform that enables them to deliver the right content to the right users in the right distribution windows – and more importantly, maximize their revenue opportunity through proactive metadata management.
“The studios and networks that make up our customer base are working night and day to bring TV Everywhere online, and VideoSense for TV Everywhere gives them the ability to deliver content to users anywhere, at any time, and on any device,” said Ben Weinberger, co-founder and CEO of Digitalsmiths. “Ultimately, VideoSense enables a positive, ‘lean-forward’ viewing experience for the end user, and the innovations we’re announcing today bring our clients even closer to that goal.”
Separately, Digitalsmiths today announced Digitalsmiths Labs, a division comprised of some of the industry’s leading computer vision scientists and video application engineers, to assist in overall research and development for the company. The Labs team is working on new methods to apply time-based metadata for advanced monetization and audience acquisition. Additionally, the team continues to enhance the video interpretation technologies that already make the company stand apart from others in the marketplace.
Recently, Digitalsmiths Labs released significant enhancements to its proprietary facial recognition and scene classification technologies, making these capabilities even more accurate and capable of automatically tagging information more quickly.
“Digitalsmiths Labs continues to look at ways to generate better metadata, while developing new features to apply that information so our customers can use it to build audience size and enhance their ability to effectively monetize those viewers,” said Matt Berry, co-founder and CTO of Digitalsmiths.
VideoSense for TV Everywhere features include:
Entitlement Rights Management – Users can create and manage all rights and clearances (distribution deal terms, actors, regions, dialogue, subject matter, music rights and licensing concerns) through the VideoSense metadata management framework, called MetaFrame™, to ensure that all content is cleared for multiple platforms, regions and distribution windows.
Time-Based Metadata Management – This feature provides users with a graphical view of the time-based metadata associated with an asset, including data created by Digitalsmiths and custom tracks clients have entered. The new display provides users with the ability to view aggregated and individual tracks of data, allowing them to see all elements of the asset.
Advanced Ad Cue Management – Users can detect video breaks in content allowing them to find appropriate spots for ads in the video playback. The system displays ad insertion points detected by the Digitalsmiths ad break detection process and manages the positions of ad points.
Dynamic Clip Creation, Management and Delivery – This includes multiple enhancements that enable users to create, manage and distribute clips (in a player) through VideoSense. Specifically, users generate clips with all associated MetaFrame data and manage clip transcoding and delivery.
Manual Asset Creation – Users can now add asset metadata and groups to VideoSense to upload video assets without the need for an XML upload.
Multiple Language Track Support – This new feature supports a video asset having multiple audio assets and provides the capability to support multi-language transcodes from a single video asset.
About Digitalsmiths
Digitalsmiths provides the industry’s only studio grade digital media analysis, operations and publishing solution with an advanced, time-based metadata framework that empowers digital media companies to distribute premium video content across multiple platforms, open up new revenue streams for film and TV assets, and build audience.
The company’s flagship product, VideoSense®, powers the digital media operations, publishing and analytics for today’s leading Hollywood studios, broadcasters, distributors and publishers including Warner Bros., Telepictures and TMZ.com. Digitalsmiths was named one of the “Top 45 Companies to Watch” by Dow Jones, one of the “OnHollywood Top 100” and “OnGlobal 250” by AlwaysOn, “Technology of the Year” by North Carolina’s Council for Entrepreneurial Development (CED), and winner of the “Streaming Media Readers’ Choice Awards.”